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AI Panic Room

AI Panic Room vs HubSpot AI Search Grader

Use HubSpot's grader to see how AI describes your brand. Use AI Panic Room to see what to fix on your homepage and whether ChatGPT names you for a buyer question.

Both are free one-off checks. HubSpot grades how AI engines describe your brand. AI Panic Room checks your homepage and whether ChatGPT names you for a buyer question.

Updated 29 Oct 2026

Feature comparison
FeatureAI Panic RoomHubSpot AI Search Grader
Free
YesSource
Yes

Free, no account; a form unlocks the full results

Source
What you enter
Yes

Your website address

Source
Yes

Company name, location, industry and product

Source
AI engines asked
Partial

ChatGPT only

Source
Yes

ChatGPT (GPT-5.4 mini), Perplexity, Gemini

Source
Checks your website's pages
Yes

Homepage HTML, titles, headings, links, structured data

Source
No

Based on what the AI engines say about your brand

Source
Brand sentiment score
NoSource
Yes

Five scored dimensions out of 100

Source
Concrete page fixes
Yes

Free fixes and PDF; rewrites in the $39 audit

Source
Partial

Written interpretation of your scores

Source
Ongoing tracking
Partial

$79/month weekly site checks (not AI answers)

Source
Partial

Separate HubSpot AEO product, $50/month

Source

The short answer Both tools are free, one-off checks. They look at different things.

HubSpot's AI Search Grader asks ChatGPT (GPT-5.4 mini), Perplexity and Gemini how they describe your brand, based on their training data. You get a score out of 100 across five areas, with sentiment weighted most. You enter your company name, location, industry and product, then fill in a form for the full results. HubSpot AEO, its ongoing tracker, is $50/month.

AI Panic Room starts from your website address. It reads your public homepage (titles, headings, links, structured data and how clearly an AI could summarise you) and gives fixes and a PDF. After you email yourself the result, it asks ChatGPT one buyer question and shows whether it names you.

Which to use - **How does AI describe my brand?** Use HubSpot's grader. - **What should I fix on my homepage, and does ChatGPT name me when a buyer asks?** Use AI Panic Room. - Running both costs nothing.

Check your own site Run the free check on your homepage. It takes about a minute and needs no card. After you email yourself the result, we ask ChatGPT one buyer question and show whether it names you.